Random Word and Image Association

Random word and image association is a technique used to generate new ideas by connecting seemingly unrelated words or images. The idea is to take a random word or image and use it as a starting point for brainstorming.

Example

For example, let's say you're trying to come up with a new product idea for a tech company. You randomly select the word 'banana.' You might start brainstorming around the word 'banana' and how it relates to technology. You might come up with ideas like a banana-shaped phone case or a tech device that helps you track the ripeness of bananas.

How to Use This Technique

• Write down a list of random words or phrases, cut them out, and place them in a jar or hat. Then, when you're stuck, you can pull out a word or phrase and use it as a starting point.
• Use random image generators online. You can use websites like Unsplash or Pexels to find random images and use them as inspiration for your ideas.

Random word and image association can be a helpful technique for breaking out of creative ruts and finding new inspiration. While it may seem silly to connect seemingly unrelated words and images, it can lead to surprising and innovative ideas.

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